Guides

Professional services

Explain the work you do, who handles it and how an enquiry becomes an appointment.

9 things to check

1. Describe each service and the clients it suits.People can see whether their matter fits your work.
2. Name the person who will handle the enquiry and their role.Clients know who they are contacting.
3. Show registration details where required, such as SRA for solicitors or FCA for regulated financial advice.Clients can check a regulated claim.
4. Explain the first call or meeting and what to prepare.A clear first step helps people get in touch.
5. State how you charge and when you give a written estimate.Clients can understand the basis of the fee.
6. Explain how confidential information should be sent.Clients may need to share sensitive documents.
7. Keep your Google address, hours and contact details current.People can find the right office or call.
8. Show the areas or sectors you work in.Clients can judge whether your experience is relevant.
9. Ask for reviews only where professional rules and client confidentiality allow.A review should not expose private work.